A podcast at the intersection of business & culture.
Listen in as Harvard professors Youngme Moon, Felix Oberholzer-Gee, and Mihir Desai, catch up after work and offer an insightful look at current events.
What’s Your Personal Brand? Is Brand Building Worth it?
Felix, Mihir and Jill Avery consider the merits of personal branding and how to think about the value of a brand. Why do people want to consider their personal brand? And, why do we still struggle to understand the value of brands given all the data we swim in?